Tips for Creating Original and Compelling Healthcare Content

Healthcare companies and retailers can no longer rely on traditional advertising and in-store promotions to market their goods and services. Today, people turn to the internet for information. If people can’t find your products and services online, you may as well be invisible. This is why healthcare brands should embrace content marketing. The Importance of Content Marketing for the Healthcare Sector Today, around 83 percent of healthcare organizations are using content marketing to drive growth. When researching their healthcare options, consumers are seeking out valuable content in the form of blog posts, ebooks, videos, images, infographics, email newsletters, social media posts, and more. When you provide the right content at the right time, you strengthen your credibility and are more likely to gain loyal customers. This trust-building approach is backed up by research. According to TMG Custom Media, around 78 percent of consumers believe that companies that offer original content are interested in building long-lasting relationships with their customers2. But in order to reap the benefits of content marketing, you need to get it right. Best Practices for Creating Healthcare Content Focus on High-Quality, In-Depth Content If you want to reach more potential customers online, make sure some of your content is long-form. In one study, the average Google first page result contained 1,890 words. Consumers also want specific answers. Around 66 percent of all internet users look online for information about a specific medical problem. Create content that addresses specific health issues, and link to sources that support your content. Consider writing an ebook, whitepaper, or reference guide. Start a Company Blog Constant blog content is one of the best ways to improve your search engine rankings, drive web traffic, and build your credibility. Focus on topics that your target audience cares about and you’ll become a go-to source for healthcare information. Produce More Video Content According to Becker’s Hospital Review in an article on healthcare marketing trends for 2018, health-related video content is in demand. By 2019, videos will account for around 85 percent of all internet traffic in the US. Videos are engaging, easy to consume, and highly shareable. Use them to share expert health information, or tell staff stories. Use the Right Tone Most people aren’t interested in marketing buzzwords like â€Å"patient-centric† or â€Å"state-of-the-art.† Instead of using complicated medical terms, use conversational, compassionate, jargon-free language. Don’t Forget Email According to Twitter research, 74 percent of marketers consider email as the most effective distribution channel for new content. Most people need time to make a healthcare decision, so consider distributing an email newsletter to keep people engaged with your brand. Optimize for Local Search Around 47 percent of internet users search online for information about doctors or other health professionals. If you have a local practice, make sure your content includes keywords related to your location to maximize your online visibility. Get Social Find out where healthcare conversations are happening on social platforms, get involved, and promote your content. Facebook is still the most popular social media channel, followed by Instagram, Pinterest, LinkedIn, and Twitter. Optimize for Mobile Most US adults now own a smartphone, and Google Search now prioritizes mobile-friendly websites, so you must optimize your healthcare content for mobile devices. Find out how to make your content mobile-friendly. Be Consistent According to HubSpot, it takes about six months of posting relevant content on a weekly basis to impact your web traffic. Start using an editorial calendar to ensure you deliver regular, useful content to your target audience. Healthcare Content Ideas Stories. Your staff, patients, and the history of your organization all provide useful material to help humanize your brand. Lifestyle content. Tackle topics related to patient health and lifestyle choices. Opinion pieces. Give your stance on current news stories and trends in your industry. New data and surveys. Use your own data, source data from the internet, or survey your existing customers as a springboard for new content. Aftercare content. The period after an appointment or procedure is often neglected by content marketers, but it provides a broad range of content opportunities. Condition-specific information. You don’t have to cover every topic, but you can discuss common procedures and conditions. Billing information. Most patients read billing statements, so don’t miss this opportunity to refer customers to your website and social media channels for more information. Wrapping Up The wealth of healthcare information now available online means every healthcare brand must fight for attention. However, with access to various content formats and online distribution channels, it’s also a great opportunity for brands to reach new customers with content. If you’re a healthcare company looking to leverage the power of content marketing, consider hiring freelance health medicine writers. Follow these recommendations and above all, offer content that supports and informs potential customers. Content marketing requires patience, but if you’re willing to invest in it, you’ll increase your web traffic, leads, and ultimately sales.

Preschool Programs essays

Preschool Programs essays Unlike countries such as the United Kingdom, Sweden and Italy, the United States does not have a free, universal and comprehensive pre-school system. Early childhood education has been a neglected priority, to the detriment of the country's youngest citizens. After all, studies have shown that preschool and early childhood education programs have both short- and long-term positive effects on a child's physical, emotional and This paper argues that preschool programs can have a lasting impact on a child's life. Given the importance of this early foundation, the federal government should thus follow the European example and provide funding for preschool programs for the country's children. Children learn to develop fundamental motor skills in early childhood. These early motor skills later serve as foundations for more advanced movement, such as the coordination needed to play sports. Researchers believe that children need to learn early motor skills to participate successfully in more advanced activities as they grow older (Hoffman). According to researchers, the best way to develop motor development is through interaction and through ensuring ample opportunities in a student's environment. This is particularly significant for children who have difficulty developing motor skills because of biological factors or because they live in neighborhoods that are not conducive to physical play (Hoffman). Such children risk falling behind their peers in their physical Researchers thus studies whether a preschool intervention program could help children who had developmental delays in the area of motor skills. The research focused on children who had problems with locomotor and object control skills. The results of their study showed that children who were enrolled in a "compensatory preschool program" performed better in locomotor skills activities such a...

Research paper Essay Example | Topics and Well Written Essays - 2000 words

Research paper - Essay Example The term circadian traces back its roots to the Latin words circa, which means around, and dies, which means day. It refers to biological processes in plants and animals that repeat in 24-hour cycles (American Heritage Dictionary of the English Language (3rd ed.)). Indeed, the most obvious function of circadian rhythms in humans is the sleep/wake cycle, wherein adults generally tend to become sleepy between 10 PM and midnight and to awaken feeling rested between 6 AM and 8 AM. Research indicates that poor sleeping quality contributes to a myriad of illnesses such as hypertension, cardiac arrest, stroke, hyperthyroidism, and eventual fatality (Shneerson 102). Considering the detrimental effects that poor quality sleep and irregular sleeping patterns cause, it is important to know what factors contribute to the disruption of the body’s circadian rhythm. In particular, this paper would like to investigate if engaging in shifting schedules is among the factors that contribute to t he disruption of the body’s circadian rhythm. II. Review of Related Literature Circadian rhythm is just one of the many periodic cycles that the human body adheres to. Other periodic events in the human body include ultradian rhythms, women’s menstrual cycle, and circannual rhythms that are present in both males and females. Circadian rhythms are â€Å"caused by oscillators situated in the cell nuclei with a number of genes participating and creating a translational–transcriptional feedback system in which some gene products accumulate and inhibit the clock gene function, followed by a release of gene function when the gene products are removed metabolically out of the feedback cycle† (Haus & Smolensky 491). Studies show that certain social, cultural, and industrial developments have disrupted this supposedly regular body cycle. For one, the development of the light bulb has radically changed people’s sleep patterns because the artificial light tha t a light bulb emits fools the body into thinking that it is daylight and thus contributes to the phenomenon of people staying up late at night and waking up late in the morning (Moore-Ede 157). In addition, the intake of caffeine and alcohol has also affected the quality of sleep that people enjoy. Large doses of caffeine are found to increase the heart rate and stimulate the brain and behavior (Nordegren 54). On the other hand, alcohol intake briefly causes drowsiness and is thus used by some people to initiate sleep. However, tolerance to its hypnotic effect often leads to an increase in the amount being ingested until sleep-wake patterns are totally disrupted in the end (Shneerson 105). Changes in today’s lifestyle also entails that people no longer engage in â€Å"normal working hours.† Harrington defines normal working hours in such a way that the individual works during the day and rests during the night, with some time left for recreation and other activities ( 58). People who do not engage in normal working hours tend to either work at night, on with extended hours or on shifts, thus violating the regular pattern of working at day and resting at night. In particular, three generally followed shifting schedules are the night shift which starts at 2200 hours, the morning shift which begins at 0600 hours, and the afternoon shift which typically commences at 1400 hours (Harrington 59; Akerstedt 90). Akerstedt further specifies that these different shift schedules also have different effects on

Mooting Case Study Example | Topics and Well Written Essays - 2000 words

Mooting - Case Study Example An expensive Olympus video camera disappeared during the guess stay at the hotel and the Hotel employees never notified the customer of the existence a safe service the firm had available to its clients for an extra monetary charge. When this occurred Peter felt the hotel was responsible for the loss of his property. The latter incident involved Peter purchasing a seafood meal in the Hotel's restaurant that caused to him to become sick due to food poisoning. The two combined incident made Peter an unsatisfied client that felt abused. Peter needs legal advice on what are his legal options in order to battle against the business that ruined his priceless vacation time. The Hotel Act 1956 established the parameters that protect the business owner from paying damages to the guess for loss of personal property. The general content of the act is geared towards protecting the business establishment, but it specifies the situations in which the hotel is liable irrelevant of the protection the Act itself provides for companies. The Act states that a hotel or the proprietor of a hotel shall not be liable as an innkeeper to make good to any traveler any loss or damage to personal property the client brought to the premises before or after the person check into the hospitality facilities (Statutelaw, 1991). The circumstances in which the hotel liable for the damage or loss of property of the guess are illustrated in the list below: When the property was stolen, loss or damage through the neglect, fault of the proprietors or any of his employees If the property in question was given to a hotel representative for safe custody such as safe deposit box and the item ended up loss or being damage in any way If at the time of arrival the guess house refused to accept a specific item to be placed in safe custody and the item ended up being stolen or damage during the guess stay in the premises (Statutelaw, 1991). A second law provides the guidelines and legal basis in the case of property loss or damage in a case such as the Peter v McGregor is the Occupiers Act of 1957. The focus of this Act was to provide protection to the customer instead of the business owner in transactions involving the rent of a room in a guess house or hotel. The Occupiers Act of 1957 establishes the parameters to determine liability of occupiers and others for injury or damage resulting to a person or goods lawfully on any land or other property from damages dangers due to the state of the property or to things done to it (Statutelaw, 1991). This Act mentions property damage while in the premises of a hotel, but it does not go into any specifics and simply provides a general overview of such a situation without itemizing which situation the guess has the legal right to obtain an economic remuneration for any potential loss of property. In Donoghue v Stevenson the plaintiff suffered emotional, property and bodily harm due to the product the individual purchased from the company accused of the negligence. In the month of April of 1929 Mrs. Mary M'Alister knows as Donoghue accused David Stevenson, a water manufacturer of negligence due to

Pre contract cost planning and pre contract cost controlling Essay

Pre contract cost planning and pre contract cost controlling - Essay Example James Nisbet was the first who conceived and developed the technique of elemental cost analysis for construction projects. Nisbet technique demanded the architects to ‘design to cost’ in opposition to the approximate quantities’ method of estimating, which basically involved costing a design: with very little control. Thus, the elemental costing approach facilitated the client to get a more consistent pre-tender estimate, and offered the design team a model so as to control cost at the design development stage itself. As per Nisbet, the cost planning should be developed jointly by the quantity surveyor and the architect and postulated that such close cooperation could, in the long run, result in the integration of the profession of quantity surveyors and the architects as one-stop supply of consultancy firms. In 1962, the cost research panel of RICS (Royal Institute of Chartered Surveyors) established the Building Cost Information Services (BCIS) mainly to gather cost data for the introduction of such cost plans. Now, BCIS has developed a national database in excess of 16,000 element cost analysis, which is available online now. Such data can be utilized to prepare the pre-contract approximating process in the construction sector together to make sure the value for money by assisting the designer to make certain about the most proper distribution of costs well within the concerned project. Thus, cost management is the process of assisting the design team to design to cost instead of the quantity surveyor costing a design (Potts & Ankrah 2013:59). Cost management is a complete process, which make certain that the contract amount is within the approved budget or cost limit of the client. The modus of the design cost control is that by employing the cost planning method which is the evaluation of existing projects into various functional elements so as to offer a means of evaluation between

Adolf Hitler Rise To Power History Essay

Adolf Hitler Rise To Power History Essay During the 20th century, the Germans faced a terrible economic depression during which time the people lost trust in their government, and taking advantage of this opportunity, Hitler rose to power. The Treaty of Versailles, established post World War I, led Germany to humiliation. They lost their land, military, respect, and a say in world affairs. Germany became isolated, and to the German people, Hitler was their ultimate savior. In a matter of years, Hitler quickly rose to power and boosted the economy. He had satisfied Germany, in the early years, and came to power in a legal manner. Along with the rest of Germany, Adolf Hitler was depressed after World War I due to the loss and the conditions of the Treaty of Versailles. Hitler, still enlisted in the German military, was assigned undercover duty as an agent. His main task involved finding out who were Marxists, and on September 12, 1919, he investigated them at a hall in Munich, Sterneckerbrau, where a meeting took place. During the meeting, he gave an emotional speech that mesmerized his audience, and as a result, he was asked to join the German Workers Party, to which he accepted. Abandoning his undercover spy mission, he became enthusiastic about the group and came to be highly involved with their activities. In addition, he placed ads for rallies and public meetings in anti-Semitic newspapers. Soon enough, the German Workers Party was changed to National Socialist German Workers Party (NAZI). For the partys platform, Hitler created the twenty-five points that involved nullifying the Treaty of Versailles, rev oking civil rights for Jews, confiscating war profits, and seizing land by decision of state. In addition, the Swastika (à ¥Ã‚ Ã‚ ) was adopted as the partys symbol. Hitler hoped that the party would allow him to gain national recognition as well as a respectable politician that the German people would favor. In addition, the party allowed Hitler to use Storm Troopers or Brown Shirts and this would help him gain support from the people. Deploying the Storm Troopers in rallies impressed the German people by raising nationalism. These Storm Troopers would be present in parades all across the country and during election rallies that would significantly influenced the vote of many. CITATION In addition, thousands would join the party because they were victims of hyperinflation and blamed the Jews for economic troubles. Joining the party would show that they supported Hitler and wanted serious changes in Germany, starting with the Jews. On November 8, 1923, Hitler held a rally at a beer hall in Munich, known as the Beer Hall Putsch, to declare a revolution, and he led over two-thousand men to overthrow the Bavarian Government. The men all wore Brown Shirts to emphasize how much they supported Hitler and his beliefs to make Germany better. CITATION However, the rally resulted as a disaster and Hitler was charged with treason. He was taken to trial, which he used to his advantage by promoting the Nazi platform, and he gained popularity. He was ruled guilty by the court and sentenced to prison for five years, however, he had only served nine months due to a recommendation from the governor of Landsberg who stated that his behavior conduct in prison was satisfactory. During the short time in prison, Hitler wrote the book, Mein Kampf, which made him rich by selling five million copies when published in 1927. The book spoke about his life and the future of Germany, which viciously attacked Jews as the root of Germanys problems. The Jews were attacked so much because they were believed to have caused economic inflation, political instability, unemployment, and humiliation from World War I. CITATION The book also discussed how Germans were superior, the need to take Russia, failures of Communism and Democracy, and the Fuhrer principal. Mein Kampf stated, The Jews ultimate goal is the denaturalization, the promiscuous bastardization of other peoples, the lowering of the racial level of the highest people as well as the domination of his mishmash through the extirpation of the folkish intelligentsia and its replacement by the members of his own people. CITATION By this statement, Hitler wanted to keep the German bloodline pure, and by this, he did not want intermarriage between Jews and Germans. The perfect Germans was known as Aryans, who were blond haired and blue eyed. Hitler marked Jews as enemies of Germany, along with Slavs, and labeled the Jews as an anti-race that would only harm the German people and destroy Germany as a whole because they were invading Germany. By invading Germany, Hitler believed they were stealing all business from the German people and started controlling Germany politically. After Hitler was released from prison, he no longer wanted to take power by force but in a legal constitutional manner. He knew how to speak to the German people because his oratory skills were spectacular. Therefore, he spoke to large audiences mainly addressing issues with Jews and Communism. He wanted to create the Third Reich, and wanted it to last one-thousand years. The Nazi party became powerful as wealthy industrialists supported Hitler due to economic circumstances. Hitler received support from Erhard Milch, Alfred Hugenberg, Fritz Tyssen, and Emil Kidorf. Hitler would use Erhard Milch to his advantage by chartering an aircraft from him to go around the country in hopes for political success. In April of 1932, Heinrich Bruening, Chancellor of Germany, banned the storm troopers in Germany to end the Nazi regime. The Nazis were outraged and wanted Hitler to fight the ban. However, on May 8, 1932, General Kurt von Schleicher held a secret meeting with Hitler to make an agreement to lift the ban. In addition to lifting the ban, the current government of Germany would fall, new elections would be called, and Chancellor Bruening would have no political value. In return, Hitler would support Schleicher in a conservative nationalist government. Soon everything went to play and Chancellor Bruening was labeled The Hunger Chancellor because of the economy and the unemployment rate of six million Germans. CITATION He looked like a Marxist by his estate proposals on dividing land to peasants, and eventually he resigned on May 29, 1932. Franz von Papen became Schleichers puppet and promoted him with the aid of President Hindenburg to become Chancellor of Germany. Hitler supported Papen and the ban on the Nazis was lifted as promised by Schleicher. The Nazis went on an all-out rampage across the country singing songs and causing fights with Communists. CITATION Papen was unable to form any coalition in Germany, and was forced to resign from his position. Schleicher believed that this was the right decision and a new Chancellor should be appointed. Hitler asked President Hindenburg to be Chancellor of Germany on many occasions and he always replied with rejection to Hitlers request because of the terrorizing behaviors of the Brown Shirts. Whenever President Hindenburg asked Hitler to cooperate with other parties, Hitler always replied with the same answer President Hindenburg gave him, no. Businesses and wealthy industrialists sent a petition to President Hindenburg to ask him to make Hitler Chancellor of Germany because it would be good for business. President Hindenburg did not know what to do, but he appointed Schleicher as Chancellor because he believed he could make the Nazis fall apart. Schleicher held secret meetings with a Nazi named Gregor Strasser, who was with Hitler since the beginning of the party. Schleicher offered Strasser the status Vice-Chancellor and control of Prussia, which was an appealing offer. However, Papen told Hitler all about this and was devastated. Hitler even became depressed and threatened to sh oot himself because Strasser resigned as a Nazi and went off to vacation in Italy. Schleicher became furious and wanted to declare a state of emergency to control the Nazis, and President Hindenburg rejected that proposal. Soon Schleicher would resign because he and President Hindenburg could no longer get along or make decisions together. President Hindenburg even heard rumors that Schleicher was going to arrest him for some sort of treachery, and after that, he never talked to Schleicher again. CITATION The Nazi party gained eighteen percent of the popular vote in the 1930 elections, and Hitler ran for President in 1932. He won thirty percent of the vote, which forced his competitor, Paul von Hindenburg, into a runoff election where a political deal was made. In this deal, Hitler could be chancellor of Germany in exchange of him supporting Hindenburg politically. Hitler agreed and was officially appointed to office in January 1933 as Chancellor of Germany. For a short time in 1932, the people believed that Hitlers rise to power would fail due to the number of seats in the Reichstag that decreased from two-hundred thirty seats to one-hundred and ninety-six seats between July 1932 and November 1932. However, President Hindenburg believed that the Nazi party could come to power and he did that by making Hitler Chancellor of Germany. Hitlers first act was to call for a new election, and to his advantage, the Reichstag building was burned exactly a week before elections took place. Hitle r publicized that Communists were to blame for this action and he persuaded President Hindenburg to sign a decree that gave power to the Nazis to jail all political opponents that could have been responsible for the attack on their parliament. He used this as an excuse to limit all civil liberties and the Enabling Act was passed to give him more power. President Hindenburg died on August 2, 1934 in his Prussian Estate, and Hitler was to be his successor. After taking the power of Hindenburg, Hitler made himself a dictator and eliminated all opposing parties and government institutions. Hitler named himself Fuhrer instead of President and gained huge appeal from the German people because he seemed as a World War I hero who would bring glory back to the country. After Schleicher resigned from his position as Chancellor of Germany, it only took Hitler fifty-seven days to rise to complete power in Germany. Hitler had successfully risen to power in Germany, and soon he would use the Mein Kampf as an outline for the German people. The economy was succeeding due to the industries prepping for war. Anyone against him was either sent to prison or executed because Hitler made sure that there were no faults to his plan. Hitler wanted to take all actions necessary in order to make Germany prosper, gain world recognition, take revenge from World War I, and please the German people. Hitler had successfully convinced the German people that Germany would regain its glory, and soon Hitler started prepping for treacherous tasks, world domination, and complete annihilation of the Jewish population.

Mon Amour

Caught in the persistence of unpleasant memories, love and death intertwined with the vestiges of war, the city Hiroshima transforms from a site of horrendous tragedy to a symbol of the blossoming of love despite the iniquities of trauma brought by the war. In Hiroshima, Mon Amour, a French actress developed an intense affair with a Japanese architect. Her lover seems to have to be someone unexpectedly her type, for she fell previously for a German soldier during the World War II in Nevers, France. The actress was going to Hiroshima to play a part in a film â€Å"about peace†.   Her intention of going there was to erase her tragic memories of the war, only to find out that her memories magnified by the greater collective memory of atomic destruction. The film Hiroshima, Mon Amour does not place a fixed point where emotion, morality and ethics meet, it lets the viewer decide for themselves on how they interpret how the scenes and the place unites to weave the sublimity of their love story: The magnificent Emmanuelle Riva is less the â€Å"star† of the film than its primary â€Å"soloist,† to extend the musical metaphor––in comparison, Eiji Okada’s architect-lover is more of a first violin type. There is a dominant motif, which is the sense of being overpowered, ravished, taken––a French woman who wants to be overpowered by her Japanese lover (â€Å"Take me. Deform me, make me ugly†), an Asian man who is consumed by his Western lover’s beauty and unknowability, a fictional peace rally overwhelmed by its real-life antecedent, everyday reality drowned out by a flood of memories, a city devastated by nuclear force (Jones, 1959). Although classified as an art film that developed in the French New Wave movement in the early 1960s, the movie seems to transform into somewhat a docu-drama that serves to remind the viewers about the extent of damage of the atomic bomb dropped in Hiroshima. In the opening of the film alone, the movie bursts with symbolic close-ups of entwined human limbs covered in ash, summoning to memory the greatness of the catastrophe that cost millions of human lives. Using a series of dissolves, the viewers are introduced to the sweaty limbs of the film's lovers, as they are making love. A viewer may conceive the shots differently as they are led to think if it is really sweat, or mutations that resulted from the atomic bomb blasting that occurred. These shots convey in seconds the weird tension between the personal and the global at the film's core. They're also an indication of the visual density of Resnais' work: nothing on screen is throw-away. Those opening shots are followed by a 10-minute tour de force segment in which the director, Alan Resnais, seamlessly combines newly shot footage of the macabre artifacts (hair, teeth, pieces of human flesh in plastic display cases) at Hiroshima's museum remembering the nuclear attack, footage from Children of Hiroshima (Gembaku no ko), Japanese director Kaneto Shindà ´'s 1952 feature about the attack and its effects on the city's population, and gruesome newsreel footage of the injured and dying shot days after the bomb was dropped (Mancini, 2003). Scripted by the novelist Marguerite Duras, both protagonists are indeed ‘possessed’ by memories of the traumatic events they have respectively endured, and it is only thanks to a passionate love affair that their captivation by images from the past is converted into speech. It is as if their eroticized body triggers the release of traumatic memories and the experiencing for the first time of how war affected them, although no words were verbally expressed. This opening montage is accompanied by the lyrical voice-over of the lovers, the French woman's insistence she's seen Hiroshima and the effects of the bomb, the Japanese man's denial she ever could. The elliptical, artificial, and literary nature of the voice-over, its load of subtext could summon a certain sadness they both are hiding as a result of their traumas. Transmogrifying the social atmosphere at a certain point of history and the universal quality of love regardless of the national origin, the relationship establishes this by uniting traumatic memories and eroticized bodies routed through another level of signification, which has proved to be the film's most ambiguous dimension. For most spectators, it is the film's recourse to analogy that generates the greatest unease. It is not simply that the film properly arranges memories in a series of historical events that movie attempts to destabilize the enlightening narratives of the end of the Second World War, but the excesses associated with France's Liberation on the one hand, and the atomic annihilation of Hiroshima and Nagasaki on the other, gathers the over all feel of what the movie is all about. The discomfort that the film is still capable of provoking arises from the kinds of analogy it constructs between the personal memories and the collective commemoration of an atomic bomb that nearly annihilated the place – the milieu where the characters are trapped. Is Hiroshima Mon Amour the story of a woman? Or is it the story of a place where a tragedy has occurred? Or of two places, housing two separate tragedies, one massive and the other private? In a sense, these questions belong to the film itself. The fact that Hiroshima continues to resist a comforting sense of definition almost fifty years after its release may help to account for Resnais’ nervousness when he set off for the shoot in Japan. He was convinced that his film was going to fall apart, but the irony is that he and Duras had never meant for it to come together in the first place. What they created, with the greatest delicacy and emotional and physical precision, was an anxious aesthetic object, as unsettled over its own identity and sense of direction as the world was unsettled over how to go about its business after the cataclysmic horror of World War II (Jones, 1959). As Damian Cannon (1997) expounded, Hiroshima is the very place where the conservation of the event in memory and its refutation in forgetting become simultaneously possible. Elle chooses to tell her story because she is in a place where things can be remembered, and then, ultimately, forgotten. It is important to note that the dropping of the bomb on Hiroshima signaled the end of the war in Europe. Elle arrives in Paris (a new place) that very day, consecrating by her displacement her forgetting of Nevers.   The writer Duras explains in her synopsis that because of the very place it evolves from, and in order for Hiroshima to maintain its ties to history, the love story has to precede and subsume the story of Hiroshima. On the other hand, the function of the Nevers story serves to introduce the nitty-gritty understanding of the character of the female lead, Elle. Ropars Wuilleumier (1992) shared that the ‘unrepresentability’ of Hiroshima's catastrophe is transferred onto the ‘narratability’ of Elle's story of a doomed love affair in Nevers. As Ropars-Wuilleumier points out, Lui, the Japanese lover, assumes exactly the position of the analyst in relation to Elle's narration of her Nevers past at the moment when he accepts being addressed as her dead German lover, when he demands of Elle: â€Å"When you are in the cellar, am I dead?† But, consistently with Ropars-Wuilleumier reading of Hiroshima, Mon Amour's analogical strategy, she insists that we should not see this ‘psychoanalytic simulacrum’ as operating primarily on behalf of the ‘working-through’ of the traumatic memory of Elle. Rather, the elaboration of the Nevers story in this symbolism implicitly poses the question of what it means to meander through the legacy of the atomic catastrophe (p. 179-180). In early sequences, when Elle relates the evidence of destruction she has seen on her visits to hospitals and museums, Lui tells her: â€Å"You saw nothing in Hiroshima. You know nothing†. Elle in turn insists that she has seen ‘everything’, knows ‘everything’ and has thus become convinced that she will never forget Hiroshima. But it is only after the transmission of her story of Nevers in three flashback sequences that the film's viewers will realize that Elle has been seeking to inscribe in her memory images of Hiroshima's destruction and its aftermath in order to do battle with the forces of forgetting that overwhelm even the strongest compulsion to remember. Early in the film, Elle tells Lui that they both share the desire to resist to forget the memories that bind them to their respective traumatic pasts: â€Å"Like you, I know what it is to forget†¦ like you, I'm over-endowed with memory†¦ like you, I too have tried with all my might not to forget. Like you, I forgot. Like you, I wanted to have an inconsolable memory, a memory of shadows and stones†. The first intrusion of another memory that also once seemed unforgettable, a flashing image of the hand of her dead German soldier, makes her realize that her conviction that she will preserve an unforgettable memory of what she has seen in Hiroshima, must also be an illusion (Turim, 1989). Through telling to Lui the story of Nevers, of her previous love affair love with a German soldier, his assassination by the Resistance and her punishment as a femme tondue, a woman whose head was shaven for (literally) ‘sleeping with the enemy’. With this, Elle undertakes her long-belated labor of mourning. Only as her narration nears completion does this traumatic memory of her German lover lying dead on the Quai de la Loire, which has made Elle captive to her past, achieve full representation (Ropars-Wuilleumier 1992, p. 182). It is only when it achieves representation does the memory in turn risk being subjected to the forces of forgetting. As the film suggests, this is the ambiguous fate awaiting memories of what has unfolded and about unfold in Hiroshima. Clearly, the passage in the final scene, when Elle cries out in anguish: â€Å"Til forget you! I'm forgetting you already!†, we are bound to vicariously feel that she is not only experiencing the pain of progressively forgetting the death of her ‘first love’, but that she suffers by anticipation the pain of forgetting Lui and Hiroshima. As the significance of this passage implies, the memory that possessed her is shown to be somewhat also her tool for her own â€Å"healing process† of forgetting, wherein forgetting is not simply the consequence of repression or social neglect, but something that cleanses you of your past pains and the realization of the necessity of ‘letting go’ of the traumatic memory itself. Thus, through the film's guides us to the process of an individual's compulsion to remember and need to forget. As Ropars-Wuilleumier (1992) explained, â€Å"the horror of Hiroshima is not eclipsed, but it becomes the object of a secret reflection upon the terms of both enunciation and expulsion of the historical event† (p. 291). . In this process, writer Duras sacrifices her agency within the narrative, giving the narration over to setting and story. This is mirrored at the end of Hiroshima, Mon Amour where the final lines of dialogue identify the two characters of the film with the cities they are from, Hiroshima, Japan, and Nevers, France (Sample, 2004). The overall tone of Hiroshima Mon Amour substantiates the thought that these painful memories at hand could whip us terribly with unrelenting repercussions in the future. Eventually, making all of us realize that these shared moments will somehow be forgotten. As a particularly depressing thought, there are at least a few moments of illumination in the darkness of what had caused us pain. To wit, Sample (2004) averred that the two protagonists’ love, free from spousal recrimination, is fulfilling and unweighed by ulterior motives proposes a viable meeting of souls that could help process and heal the pains of their past experiences. Works Cited Cannon, Damian. Hiroshima, Mon Amour: A Review. Movie Reviews UK, 1997. Jones, Kent. Life Indefinite. Criterion Collection Website.   Acquired online last December 10, 2005 at http://www.criterionco.com/asp/release.asp?id=196;eid=317;section=essay Mancini, Dan. Hiroshima, Mon Amour. DVD Verdict Review Website. Acquired online last December 10, 2005 at http://www.dvdverdict.com/reviews/hiroshimamonamour.php Ropars-Wuilleumier, Marie Claire. How History Begets Meaning. In Saul Friedlander (ed.), Probing the Limits of Representation: Nazism and the â€Å"Final Solution†Ã¢â‚¬â„¢ (London: Harvard University Press, 1992). Sample, C.K. Life and Text as Spectacle: Sacrificial Repetitions in Duras's The North China Lover, Literature/Film Quarterly. Salisbury: 2004, (32)4: 279-288. Turim, Maureen. Flashbacks in Fiction and Film: Memory and History. New York: Routledge, 1989.      

Patriotic reverence for the history Essay

Patriotic reverence for the history of a nation often does more to impede than toencourage progress History always brings with itself lots of experience. People always learn from their past. Butis relying on the history nation the right path to progress? Does our past always teach us theright lessons? What we do today will be past someday. Does that mean we will always end updoing right if we follow our history. The answer is no. Showing high patriotic reverencecannot always be the right path for a nation’s progress. Relying on history for our current needs would be nothing more than intuition. The situationwe have at our hands can be very different from that experienced in the past. The demandthen becomes to handle it with new ways and techniques. For example maintaining peace inthe world today is the most important factor for any country’s progress. If we look at history,nations earlier had a tendency to acquire and conquer as much as they can. The Germans inthe World War II killed millions of people in their neighboring countries in thirst of more andmore power. The world has witnessed many wars that have hampered progress. Thus theneed of the hour for all nations is to sit down and talk. Nations now need to have a friendlyattitude towards each other for maintaining progress. Nations have signed peace treaties,which includes the nuclear proliferation treaties. The nations have now started thinking of progress on a global prospective. The economic progress of a nation particularly developing countries has also been verydifferent from the past. The trends and graphs are very different from that in the past. Thecorporate world has been developing and expanding exponentially. The economic market isnow governed by new rules with no excerpts from the past. So, the demand of the hour cannot be met by completely relying on the past. But just learningfrom our experiences. If we refer to our past, we need to draw proper analogies between thetwo time variant situations. But this can be a very difficult task as the scenario and theessence of things for todays world are completely different.

English Essay

English Essay English Essay Question 1: Describe combustion A combustion reaction or also known as burning is an exothermic chemical reaction where a â€Å"fuel† compound is reacted with an oxidant to produce new product of oxide compound and energy which is usually in form of heat and light. During combustion the energy is used, one or more oxides are formed and large of amount of energy is released which can be used to power machine such as cars or burning of coal to run turbines producing electricity. There are two types of combustion, incomplete and complete. Complete combustion occurs when there is plenty of oxygen available and the products are usually carbon dioxide and water. Incomplete combustion occurs when there is less oxygen available; the products usually include carbon (soot) and/or carbon monoxide. Examples of combustion include burning of wood, metals or non-metals in air and hydrocarbons. Complete Combustion examples: 4Na + 3O2 2Na2O3 CH4 + 2O2 CO2 + 2H2O S + O2 SO2 Incomplete combustion examples: 2C + O2 2CO C2H5OH + 2O2 2CO + 3H2O Question 2: According to â€Å"Kinetic theory of matter†, all matter is composed of particles (molecules, atoms, or ions) which are constantly moving. In solids, the particles can only vibrate in one place. In liquids, they are close together, but move around. In gases, they are far apart and flying in all directions. Kinetic energy is the energy an object possesses due to its motion. Temperature is a measure of the average â€Å"KINETIC ENERGY† (rate of motion) of the particles. As the objects are heated up, their temperature increases so does the kinetic energy due to the added heat energy causes the increase in kinetic energy, therefore at higher temperature the particles move faster. Example: When the air inside of air balloon is heated up to 1000C by gas burner, the heat energy is added to make the air inside hot. Because gas molecules are not strongly attracted to each other, they are free to move about. Since the hot air is less dense than cool air as a result by the added heat energy force gas molecules apart and cause them to move faster and make collisions harder resulting in massive expansion of air balloon and it starts to float. If the hot air is let out and cool air enters, the air balloon goes down. Question 3 Explosions are just the uncontrolled fast reactions with a rapid increase in volume and release of energy in extreme manner, usually with generation of high temperature and release of gases. Explosions can occur when there are necessary conditions: 1. Fuel molecules are well mixed with air. 2. Source of ignition (spark, or flame). 3. There is no limit of flow of fuel to combustion area. For example, when a gas leak fills a room the fuel gas is mixed with air, any spark or flame can start reaction that accelerates so fast due to high concentration of gas molecules and oxygen molecules collide vigorously in suitable orientation and with sufficient energy that can break bonds of gas and oxygen to form new bonds, large amount of heat energy released and gas pressure creates a shockwave causing an explosion. Dust explosion is also one of the major explosions. Many materials which are commonly known to oxidise can generate a dust explosion such as coal, magnesium, grain, flour, powdered metals (aluminium and titanium). There are four necessary conditions for a dust explosion: 1. A combustible dust 2. High concentration of dust is suspended in the air 3. There is an oxidant ( typically atmospheric oxygen) 4. Source of ignition For example: coal dust can arise from mining of coals. Large piece of coal is difficult to burn in air. However, accumulation of coal dust suspended in air in an enclosed location can cause an explosion if it comes in contact with source of ignition. Since the dust particles have very large surface area due to English Essay English Essay Zach Martin-Funk Phillip Presswood 20 February 2015 Eng. 104 Wendell Allen Porth July 7, 1953, Colonel Wendell Porth was born†¦a man who lived a life prioritizing but 3 things: his country, his family, and his faith. Born in Davenport, Iowa, he doesn’t have much of a background from there other than it being his â€Å"birth-town† due to the simple fact that his father’s career involved him having to be transferred to different regions throughout the United States. It was a job with the government and his line of work was in the Department of Commerce, so he was transferred quite often. However, no matter how far the job called for him to travel, Wendell or â€Å"Dell† as most people call him, and his family were tagging along too. Dell was the oldest between the two other siblings he had, and for three kids and a wife, that’s a lot of moving to go through. But it wasn’t all so bad. He was raised living in some of the most beautiful states including Utah, California, Hawaii, and eventually Alaska. All that traveling d id pay off in the long run for Dell, because his parents were then able to provide him with an education from Louisiana State University. It wasn’t until college that he decided to come out with his life long dream and chase it†¦and Dell wanted to fly. Based off his opinions he figured, what better way to fly than to do it serving my country? And that is exactly what he did. But, being the man he is, he was going be a leader in whichever branch he chose, meaning he finished school before he joined the military so he could become an officer. As planned he got his degree and was off to flight school for the United States Marine Corps. Wendell Porth was then a U.S Marine pilot. Climbing up in the ranks through the years, he was eventually titled as a Colonel, English Essay English Essay An English essay is a prose composition of moderate length on any given subject, giving expression to one’s personal thoughts or ideas. English essays may narrate or describe some real incident or object; it may give expression to arguments in favour of or against some topic. You may have read many English essays on various English essay topics that are published in magazines or you have read English essays by standard writers, which are of varying lengths, and are specimens of the author’s style in English essay writing. However, English essays expected to be written by school, college and university students or others have certain special characteristics, which are as following: 1. While writing an essay in English, you should all the time keep in mind the subject on which the English essay is being written. The theme of your English composition essay should be unified in a definite way. You should adopt one theme in your English essay while doing English essay writing. You should not add anything in your English language essays that has no direct bearing on the subject. 2. All the thoughts in your English essays must be arranged systematically, leading to a definite conclusion. You should not put your thoughts or ideas in a haphazard way. Your English essays should be in an orderly format. 3. English essays are not usually required to be lengthy. The limit of an English essay is given in the assignment that the teachers hand over to the students. In addition, different topics might require different amount of space. Therefore, the capacity required for an English essay may differ with the subject matter and demand. 4. In friendly letters, you may use an easy conversational style and you may introduce colloquial words or expressions. Such colloquial or slang words and expressions are, however, not to be used in English essays. This does not mean that you should use a grand or flowery language. You language must be correct, clear and simple. It is not advisable to overload your essay with idioms and quotations. Use these when quite necessary. Therefore, your style of writing an English essay should be simple and understandable. 5. A good English essay should reveal the writer’s personality. In an English extended essay, you are to show your personal feelings and opinions. So express your thoughts and ideas freely in your own individual style. Do not copy anybody’s style of writing. Let your style be your own. The steps mentioned above will enable you to write a good English essay. If still, you feel some problem in English essay writing, contact our custom writing service, which provides custom English essays and English sample essays such as ap English essays, college English essays and English 101 essays. Our English essay example and essay on English will help you to write good quality essays by yourself. You can contact us for assistance and support in terms of English essays of any kind and for any topic and we will give you the best essay writing assistance.

Free Essays on GAPP

Generally Accepted Accounting Principles (GAAPs) The common set of accounting principles, standards and procedures. GAAP is a combination of authoritative standards (set by policy boards) and the accepted ways of doing accounting. These are the rules that companies are expected to follow. If a financial statement is not prepared using GAAP principles, be very wary! That being said, keep in mind that GAAP is only a set of standards. There is plenty of room within GAAP for unscrupulous accountants to distort figures. 1. The Business Entity Concept The business entity concept provides that the accounting for a business or organization be kept separate from the personal affairs of its owner, or from any other business or organization. This means that the owner of a business should not place any personal assets on the business balance sheet. The balance sheet of the business must reflect the financial position of the business alone. Also, when transactions of the business are recorded, any personal expenditures of the owner are charged to the owner and are not allowed to affect the operating results. 2. The Continuing Concern Concept The continuing concern concept assumes that a business will continue to operate, unless it is known that it will not. The dollar values associated with a business that is alive and well are straightforward. For example, a supply of envelopes with the company’s name printed on them would be valued at their cost price. This would not be the case if the company were going out of business. In that case, the envelopes would be difficult to sell because the company’s name is on them. When a company is going out of business, the values of the assets usually suffer because they have to be sold under unfavorable circumstances. The values of such assets often cannot be determined until they are actually sold. 3. The Principle of Conservatism The principle of conservatism provides that acc... Free Essays on GAPP Free Essays on GAPP Generally Accepted Accounting Principles (GAAPs) The common set of accounting principles, standards and procedures. GAAP is a combination of authoritative standards (set by policy boards) and the accepted ways of doing accounting. These are the rules that companies are expected to follow. If a financial statement is not prepared using GAAP principles, be very wary! That being said, keep in mind that GAAP is only a set of standards. There is plenty of room within GAAP for unscrupulous accountants to distort figures. 1. The Business Entity Concept The business entity concept provides that the accounting for a business or organization be kept separate from the personal affairs of its owner, or from any other business or organization. This means that the owner of a business should not place any personal assets on the business balance sheet. The balance sheet of the business must reflect the financial position of the business alone. Also, when transactions of the business are recorded, any personal expenditures of the owner are charged to the owner and are not allowed to affect the operating results. 2. The Continuing Concern Concept The continuing concern concept assumes that a business will continue to operate, unless it is known that it will not. The dollar values associated with a business that is alive and well are straightforward. For example, a supply of envelopes with the company’s name printed on them would be valued at their cost price. This would not be the case if the company were going out of business. In that case, the envelopes would be difficult to sell because the company’s name is on them. When a company is going out of business, the values of the assets usually suffer because they have to be sold under unfavorable circumstances. The values of such assets often cannot be determined until they are actually sold. 3. The Principle of Conservatism The principle of conservatism provides that acc...

The Importance of Feminism within Criminology Essay

The Importance of Feminism within Criminology - Essay Example Similarly, feminist criminologists denounce unitary categorization of women oblivious of the influence of race, class, and sexual inequality (Britton 2000, p.63). Advocacy has been instrumental in the betterment of lives of women inmates such as expansion of medical services, job training, and educational prospects. The underrepresentation of women as criminal offenders is apparent. In most cases, the sex ratios of criminal offenders as released by social control authorities are biased. Consequently, women are underrepresented as victims of crime. Most of research undertaken on this topic disproportionately indicates that men are mostly victimized than women in all categories of violent crimes, not including rape and sexual assault. This is where feminist criminology has made much of its mark. Its literature on this arena has mainly highlighted offences of which women are most likely to be victims. Feminism has borne fruits as mainstream criminology literature now features feminist e mpirical work and theories, with some sections discussing rape and intimate violence. Britton (2000, p.70) argues that the field of criminology is masculinised where scholars mainly concentrate on activities of men owing to statistics that show men’s predisposition to criminal activities compared to women. Theoretical and Methodological Perspectives in Feminist Criminology Over the last thirty years, feminist criminologists have challenged theories, concepts, methodologies, and assumptions advanced by criminologists in the study of crime and justice system. Research on this topic indicates immense disparities in crime ratios between sex and race. However, a concise theory explaining this phenomenon is yet in place. Some of the pioneering work is Carol Gilligan’s theory of moral development that considers women’s ethic of care to reduce their probability of offending. Other theoretical arguments advanced include emancipation theory, which holds that, womenâ€℠¢s lower rates of involvement in criminal activities stems from their confinement to domestic roles. The theory explains that this is occasioned by discrimination that caps their aspirations and opportunities. With social and political emancipation, women’s increased involvement in criminal activities will be inevitable (Makarios 2007, p. 107). Empirically, these theories have received minimal support because even though the rate of women’s involvement in violent crimes has increased; they remain relatively low compared to those of men. The increase can be attributed to increased economic marginalization of women as well as a change in how social control authorities view women (Makarios 2007, p.108). Many quantitative studies have been undertaken in this area most of which adopt equity approach. This is popular among liberal feminists where gender is conceptualized as an independent variable. Liberal feminists hold that women are denied access to equal political, finan cial, and career access purely on the basis of sex. The theorists claim that sociological factors, rather than physiological, best explain women’s criminality. Radical feminists have taken issue with these approaches by arguing that the victimization of women has been normalized and should not be equated to that of men. Radical feminists criticize the claims made by liberal feminists as naive. Radical feminists relate social relations, inequality, and crime to male power and privilege (Proctor 2006, p.28). In addition, they argue

Physical acitvity experiences Essay Example | Topics and Well Written Essays - 750 words

Physical acitvity experiences - Essay Example It is important for humans to engage in physical activity as early as possible because it is how we can each reach our end goal as human beings. My own physical experience from my childhood that clearly demonstrates this principle of Hoffman could be traced back into my childhood. Ever since I was a child, I yearned to be able to crawl, to walk, and to run so I can eventually play with other kids. With doing simple physical activities such as crawling, walking, or running, I was able to not only fully develop my ability to crawl, walk, and run but also equipped me to be prepared for what my teenage years had in store for me. It was during my teenage years that I started to see the inclinations I had as an individual. With this said, another of Hoffman’s points out that our ability to move is innate but with practice, we can gain control over our physical movements which is the ingredient for excellence (Hoffman,2009, p.71). Relating it to the physical experience I had during m y teenage years, I remembered wanting to be drafted in our school’s basketball team despite my lanky body and average height. However, despite these limitations, I strived to go beyond what’s possible by practicing basketball every after class, even if it entails playing on my own. This daily physical activity became a habit of mine that worked wonders. Eventually I developed the skill for basketball that got me drafted after my third attempt for try outs. This is indeed a clear demonstration of Hoffman’s principle of the importance of practice not only physically but also to develop a mental ability to control our physical movements to achieve an end goal. Another of Hoffman’s principle relating to the importance of physical experience would be the factors that influence the performance of a person which includes societal and environmental factors, pertaining to one’s family, friends, and internal/external circumstances that directly affects oneâ €™s motivation to do things (Hoffman,2009, p.72). Majority of the activities we do are either motivated by opportunities and encouragement or diminished by barriers. Relating this principle of Hoffman to my own physical planned experience I had back in college, would be the time when I wanted to sacrifice one school year of being a regular student, just to be able to finally move up to my goal of playing basketball professionally which required players to do at least 8 hours of practice per day - an obviously unfeasible goal for a regular college student. Though my parents were supportive with my daily practice after school, they were not agreeable to totally skipping a year of school to become a professional basketball player & our funds also did not allow my dream to be realized. With this said, my planned physical experience which is to be the best at playing basketball was greatly affected by the encouragement, motivation, and financial support that was available to me. Inde ed, we are all given in-born and developed abilities to learn through perception and cognition, putting it into good use through the ability to do complex physical activities directed to a certain goal. Though this ability of ours to perform